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Treat Yo Self


Design Dimension was up for the challenge when presented with a re-design and re-brand of “The sweetest place in town!” This bakery, located in Wilson, NC is owned by a creative duo fueled with a passion for serving their community. Our team worked closely with Alex and Greg to develop a new brand that represented an expanding menu that drops new features on a monthly basis. Between custom cakes, cupcakes, cookies, cinnamon rolls and specialty coffees we zeroed in on color, visitor experience, and a wild imagination.


Using large scale icing drops, graphic icons, and sparkly quotes we landed on a unique and immersive design that surprises visitors upon entry. Matched with the excellent customer service and tasty treats, we raised the bar for your typical retail experience!


Brand Development




Retail Display


North Carolina Weekend


“Wow, wow, wow! The decor is vibrant and beautiful. Upon entering, it feels like you literally float to the displays of delectable goodies!”


- Deidra via Google Review

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